Series: What B Corporations do for the World #4
Posted by AMS / Tuesday, September 15, 2020
In this blog series we look into the purposes of various Certified B Corporations. B Corporations are defined as businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose.
AMS Fulfillment is proud to be part of the B Corp community of leaders that drive a global movement of people using business as a force for good. We applied for certification and received it in December of 2017.
In February of this year our focus turned toward protecting employee health and preventing exposure to COVID-19. (AMS publishes a weekly safety blog outlining our response and the procedures that are currently in place.)
This week’s featured B Corporations are Skandinavisk, which is a natural body products company, S’well, a company that makes multi-use water bottles, and All Good, a company that manufactures skin care products. The following articles reveal how these B Corporations remain good for the world even in challenging times.
* * *
Weathering COVID-19 with an Eye on the Storm Ahead
As Humanity Adapts to One Crisis, Let’s Not Forget the Bigger Challenges for a Sustainable Future
Four months ago, as the European coronavirus crisis reached its peak, I wrote a post with the message: “We didn’t come this far to only come this far.” Almost all our retailers had closed, our suppliers had closed, our office was closed, I was back at my kitchen table, and our small team was suspended, furloughed, fired, or desperately trying to save the company. “Normal” had been ripped away from us, and it suddenly looked like seven years of hard work were about to come undone by a giant black swan event. We weren’t alone.
Sustainability Champion S’well Ensures Worker Safety and Supply Chain Stability Amid COVID-19
With a Focus on Positive Impact, S’well Joins B Corp Community
Since its founding a decade ago with the goal of eliminating single-use plastic bottles, S’well has been guided by its mission to create positive impact for people and the planet. It recently formalized that commitment in March 2020 by becoming a Certified B Corporation, completing an assessment of its impact on workers, community, environment, and customers — the stakeholders it most affects. While gaining B Corp certification was a multiyear process for S’well, the fact that it happened as the COVID-19 pandemic disrupted everyday life around the world only reinforced the company’s commitment to sustainable living.
A Case Study in Regenerative Business
All Good Products CEO Shares Her Journey from Reluctant Entrepreneur to Leader of Company Protecting People and Planet
Working as a climbing guide and a massage therapist with a background in herbal medicine, Caroline Duell was all about connecting with nature. Through a garden she had installed on the farm she was helping run with her partner, Ryan Rich, in northern California, she developed a salve, All Good Goop, that she gave away to her clients to heal their skin. A local store owner who was helping her by providing a physical location for her products convinced her that she was indeed running a business. Duell and Rich soon set out on the road to find more local stores to carry their constantly developing line of goopy products. Despite Duell’s reluctance to become a business owner, All Good was born.
In future blogs we will continue to share articles about the outstanding efforts of B Corporations during this important time.